AI Integration

There are many things Gen-AI can do for your brand and many things that it can’t.

Through several years of testing and learning, I have identified ways to take advantage of this cutting-edge technology without over-relying on it.

ChatGPT can’t replace your content creation.

But it can enhance it.

For integration clients, I work directly with them to craft CustomGPTs that are trained in internal information and chosen from external sources to help improve productivity and efficiency.

I also train content teams to do this themselves, upskilling internal teams for future improvements.

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And The Results Speak For Themselves

I recently consulted on an AI integration project with Fireberry. The team there wanted to flesh out their glossary but had a limited budget and a tight deadline.

I created a custom GPT to generate the barebones of their content before liaising with topic experts for insights and quotations and editors to add additional value.

The work was cheaper for Fireberry as they didn’t have to pay for as much time or as many words, and the results speak for themselves!

Side note: I also set the GPT up to include additional support, such as concise meta descriptions and internal linking suggestions.

Let's chat.